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UID:19730-1776420000-1776425400@enterprisecentre.ca
SUMMARY:(Workshop) Financial Forecasting 101
DESCRIPTION:Stop guessing. Create a financial forecast that guides expansion\, controls cash flow\, and powers confident decision-making.\n\n\nYou are required to bring your own laptop—no devices will be provided.\n \nAs a business owner\, your biggest enemy isn’t the competition—it’s uncertainty. Running a business without a financial forecast is like driving a car at night without headlights; you can see the dashboard\, but you have no idea what’s coming around the bend. \n \nThis workshop is designed for the non-finance founder. We skip the jargon and focus on the one thing that keeps you up at night. \n \nBy the end of this session\, you won’t just have a spreadsheet—you’ll have a decision-making engine. You’ll leave knowing exactly when you can afford to expand\, when you need to cut back\, and how to tell your bank exactly where your business is headed.
URL:https://enterprisecentre.ca/events/workshop-financial-forecasting-101/
LOCATION:Brampton Entrepreneur Centre + Co-working Space\, 41 George Street South\, Brampton\, ON\, L6Y 2E1\, Canada
CATEGORIES:SBCO,SBCOEvents
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DTSTART;TZID=America/Toronto:20260417T110000
DTEND;TZID=America/Toronto:20260417T123000
DTSTAMP:20260416T104743
CREATED:20260322T101951Z
LAST-MODIFIED:20260416T021849Z
UID:19791-1776423600-1776429000@enterprisecentre.ca
SUMMARY:Entrepreneur Essentials: Understanding your Value Proposition
DESCRIPTION:Join the VBEC team for a group session exploring who you are as a business.
URL:https://enterprisecentre.ca/events/entrepreneur-essentials-understanding-your-value-proposition-2/
CATEGORIES:SBCO,SBCOEvents
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DTSTART;TZID=America/Toronto:20260417T120000
DTEND;TZID=America/Toronto:20260417T133000
DTSTAMP:20260416T104743
CREATED:20260328T163427Z
LAST-MODIFIED:20260416T021849Z
UID:19914-1776427200-1776432600@enterprisecentre.ca
SUMMARY:Marketing Your Business with AI: Strategies for Lasting Impact (Virtual)
DESCRIPTION:Discover how AI can amplify your storytelling\, streamline your content strategy\, and personalize customer experiences.\n\n\nNote: This event page is for the virtual option of our hybrid model. Click here to go to the in-person event page (Update: in-person tickets have sold out).\nAbout this workshop: \nAre you struggling to create a marketing strategy that truly connects with your audience?Do you find yourself facing roadblocks that prevent you from building brand loyalty and driving consistent revenue growth? In today’s fast-paced\, AI-driven market\, entrepreneurs need more than just a great product – they need a strategy that uses AI to build lasting relationships with customers\, delivering personalized experiences at scale. \nInvest Ottawa is excited to host Lubna Forzley\, Founder and CEO of Stories\, for an exclusive deep dive into AI-powered marketing strategies. Drawing from her experience with Coca-Cola – an iconic global brand – Lubna will guide you through the critical elements of developing a 360-degree marketing plan. \nDiscover how AI can amplify your storytelling\, streamline your content strategy\, and personalize customer experiences\, transforming your brand’s presence and driving sustainable growth. \nKey Takeaways: \n\nLearn from Coca-Cola’s Success: Gain insights from Lubna Forzley\, Founder of Stories and Coca-Cola alum\, as she unpacks the strategies behind building a brand that resonates globally.\nHarness AI for Smarter Marketing: Explore how AI tools can supercharge your content creation\, customer segmentation\, and real-time data analysis.\nBuild a 360-Degree Marketing Plan: Leave with an actionable roadmap – integrating AI and traditional strategies – to elevate your brand’s influence and grow your business.\n\nAbout the speaker: \nLubna is the Founder and CEO of Stories\, a coaching and mental health platform that was proudly recognized as the Most Innovative Mental Health Tech for 2023 by Mentl. With a unique career spanning marketing and coaching\, she combines her expertise to grow organizations\, while growing their leaders. \nA passionate advocate for growth and transformation\, Lubna is an ICF-accredited (PCC) coach and a certified practitioner in Dr. Gabor Maté’s Compassionate Inquiry Program. She has worked with royalty and leaders from Fortune 500 companies—including Coca-Cola\, Google\, American Express\, BP\, Bayer\, and Square\, BASF\, US Department of Airforce\, Federal Aviation Administration and CVC Health Corporation \nWith over 20 years of leadership and consulting experience\, Lubna has held regional executive positions at Coca-Cola\, the United Nations Development Programme (UNDP)\, and BNP Paribas\, as well as advising startups across various industries\, including e-commerce\, FMCG\, banking\, and human development. As a Coca-Cola alumna\, she spent years building the iconic brand and driving impactful initiatives. \nSpeaking and Thought Leadership: \nLubna is a globally recognized speaker\, having delivered hundreds of talks worldwide\, including two TEDx talks. She has engaged with organizations like Johnson & Johnson\, Nasdaq Entrepreneurial Center\, Endeavor\, Invest Ottawa\, and TiE\, among others. She has hosted global conferences and roundtables featuring luminaries such as Sophie Grégoire Trudeau\, Dr. Gabor Maté\, and over 40 household names. Additionally\, she has shared stages with notable figures like Steve Wozniak\, co-founder of Apple. \nPublished Work and Media Features: \nLubna is the author of Enhancing Business Community Relations\, published by the United Nations Development Programme\, and is currently working on her next book\, Crack It\, which delves into the power of transformation. Her insights have been featured in major outlets\, including Associated Press\, Fast Company\, and Entrepreneur Magazine\, as well as in the book Something to Believe In: Creating Trust and Hope in Organizations. \nAdvocacy and Personal Life: \nAs a board member for griefstories.org\, Lubna continues her mission to foster meaningful change. A tireless advocate for women in leadership\, she is also a proud mother of three\, balancing her professional and personal life with grace. \n \n*Please note that you will receive an email with the link to join this webinar upon registering and before the session. If you do not receive it\, please check your junk mailbox.
URL:https://enterprisecentre.ca/events/marketing-your-business-with-ai-strategies-for-lasting-impact-virtual-2/
CATEGORIES:SBCO,SBCOEvents
ATTACH;FMTTYPE=image/jpeg:https://enterprisecentre.ca/wp-content/uploads/2026/03/9b0a4baccf02e8bb36e8ed135dce4f3e-dCqZ1n.jpg
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DTSTART;TZID=America/Toronto:20260417T120000
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DTSTAMP:20260416T104743
CREATED:20260328T163428Z
LAST-MODIFIED:20260416T021849Z
UID:19916-1776427200-1776432600@enterprisecentre.ca
SUMMARY:Marketing Your Business with AI: Strategies for Lasting Impact (In Person)
DESCRIPTION:Discover how AI can amplify your storytelling\, streamline your content strategy\, and personalize customer experiences.\n\n\nNote: This event page is for the in-person option of our hybrid model – and is now SOLD OUT. Click here to go to the virtual event page and join us for this session virtually!\nAbout this workshop: \nAre you struggling to create a marketing strategy that truly connects with your audience?Do you find yourself facing roadblocks that prevent you from building brand loyalty and driving consistent revenue growth? In today’s fast-paced\, AI-driven market\, entrepreneurs need more than just a great product – they need a strategy that uses AI to build lasting relationships with customers\, delivering personalized experiences at scale. \nInvest Ottawa is excited to host Lubna Forzley\, Founder and CEO of Stories\, for an exclusive deep dive into AI-powered marketing strategies. Drawing from her experience with Coca-Cola – an iconic global brand – Lubna will guide you through the critical elements of developing a 360-degree marketing plan. \nDiscover how AI can amplify your storytelling\, streamline your content strategy\, and personalize customer experiences\, transforming your brand’s presence and driving sustainable growth. \nKey Takeaways: \n\nLearn from Coca-Cola’s Success: Gain insights from Lubna Forzley\, Founder of Stories and Coca-Cola alum\, as she unpacks the strategies behind building a brand that resonates globally.\nHarness AI for Smarter Marketing: Explore how AI tools can supercharge your content creation\, customer segmentation\, and real-time data analysis.\nBuild a 360-Degree Marketing Plan: Leave with an actionable roadmap – integrating AI and traditional strategies – to elevate your brand’s influence and grow your business.\n\nAbout the speaker: \nLubna is the Founder and CEO of Stories\, a coaching and mental health platform that was proudly recognized as the Most Innovative Mental Health Tech for 2023 by Mentl. With a unique career spanning marketing and coaching\, she combines her expertise to grow organizations\, while growing their leaders. \nA passionate advocate for growth and transformation\, Lubna is an ICF-accredited (PCC) coach and a certified practitioner in Dr. Gabor Maté’s Compassionate Inquiry Program. She has worked with royalty and leaders from Fortune 500 companies—including Coca-Cola\, Google\, American Express\, BP\, Bayer\, and Square\, BASF\, US Department of Airforce\, Federal Aviation Administration and CVC Health Corporation \nWith over 20 years of leadership and consulting experience\, Lubna has held regional executive positions at Coca-Cola\, the United Nations Development Programme (UNDP)\, and BNP Paribas\, as well as advising startups across various industries\, including e-commerce\, FMCG\, banking\, and human development. As a Coca-Cola alumna\, she spent years building the iconic brand and driving impactful initiatives. \nSpeaking and Thought Leadership: \nLubna is a globally recognized speaker\, having delivered hundreds of talks worldwide\, including two TEDx talks. She has engaged with organizations like Johnson & Johnson\, Nasdaq Entrepreneurial Center\, Endeavor\, Invest Ottawa\, and TiE\, among others. She has hosted global conferences and roundtables featuring luminaries such as Sophie Grégoire Trudeau\, Dr. Gabor Maté\, and over 40 household names. Additionally\, she has shared stages with notable figures like Steve Wozniak\, co-founder of Apple. \nPublished Work and Media Features: \nLubna is the author of Enhancing Business Community Relations\, published by the United Nations Development Programme\, and is currently working on her next book\, Crack It\, which delves into the power of transformation. Her insights have been featured in major outlets\, including Associated Press\, Fast Company\, and Entrepreneur Magazine\, as well as in the book Something to Believe In: Creating Trust and Hope in Organizations. \nAdvocacy and Personal Life: \nAs a board member for griefstories.org\, Lubna continues her mission to foster meaningful change. A tireless advocate for women in leadership\, she is also a proud mother of three\, balancing her professional and personal life with grace.
URL:https://enterprisecentre.ca/events/marketing-your-business-with-ai-strategies-for-lasting-impact-in-person-2/
LOCATION:Invest Ottawa\, 7 Bayview Station Road\, Ottawa\, ON\, K1Y 2C5\, Canada
CATEGORIES:SBCO,SBCOEvents
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