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X-WR-CALDESC:Events for Small Business Enterprise Centre
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DTSTART;TZID=America/Toronto:20260924T093000
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UID:21151-1790242200-1790251200@enterprisecentre.ca
SUMMARY:AI Pathway Grow Smarter: AI for Market Strategy & Product–Market Fit
DESCRIPTION:Use AI to get sharp on who you serve\, why they buy\, and where you stand against the competition before spending a dollar on marketing\n\n\n \nAI won’t fix a fuzzy strategy. It just produces polished noise faster.\n \n– – – \nThrough a combination of practical instruction and hands-on exercises\, you’ll build a Product-Market Fit Snapshot for your own business that you can immediately begin testing. \nWhether you’re launching something new\, struggling to attract the right customers\, or looking to grow an established business\, this session will help you replace assumptions with evidence and leave with a clearer strategy for moving forward. \n– – – \nWhat You’ll Get\nAfter a guided presentation about learning how to use AI as a strategic research partner\, you’ll work directly on your own business with support from mentors and AI tools to: \n\nDefine or refine your Ideal Customer Profile.\nGenerate customer interview questions to validate demand.\nCompare your positioning against competitors.\nStrengthen your value proposition.\nCreate a practical validation plan you can begin using immediately.\n\nBring a laptop and one business\, product\, or service you’d like to focus on. We’ll spend the workshop building something you can actually use. \n– – – \nWho Should Attend?\nThis session is designed for: \n\nSmall business owners\nEntrepreneurs and startups\nBusiness managers and team leaders\nProfessionals responsible for sales\, marketing\, or business development\nAnyone looking to make better business decisions using AI\n\n– – – \nAbout the Series\nThis session is the first event in Grow Smarter: The AI Pathway\, a five-part workshop series designed to you use AI as a practical business tool to move the needle on common business problems. \nEach event combines: \n\nPre-session materials and preparation exercises\nExpert-led instruction\nMentor-supported hands-on application\nParticipant workbook activities\nA practical business deliverable you can implement immediately\nNetworking opportunities and light refreshments\n\nAttend individual sessions or join the full series to build an AI-enabled growth plan for your business. \n \nRegister with your team and get 10% off: for 2+ tickets use code TEAM10 \n \nThis program is made possible through support from the Entrepreneur Innovation Fund\, delivered by Simcoe County Economic Development\, as well as county-wide partnerships and the Georgian Bay Business Accelerator’s foundational funders: the Town of Collingwood and the Federal Economic Development Agency for Southern Ontario (FedDev Ontario).
URL:https://enterprisecentre.ca/events/ai-pathway-grow-smarter-ai-for-market-strategy-product-market-fit/
LOCATION:Collingwood Library\, Community Room B&C\, 3rd Floor\, 55 Ste Marie St\, Collingwood\, ON\, L9Y 0W6\, Canada
ATTACH;FMTTYPE=image/jpeg:https://enterprisecentre.ca/wp-content/uploads/2026/07/d64945259c2fbbb1f964c3caba62aa51.jpg
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DTSTART;TZID=America/Toronto:20260924T093000
DTEND;TZID=America/Toronto:20261125T120000
DTSTAMP:20260809T234846Z
CREATED:20260807T234842Z
LAST-MODIFIED:20260809T234846Z
UID:21293-1790242200-1795608000@enterprisecentre.ca
SUMMARY:AI Pathway Grow Smarter: Workshop Series (5 topics\, 5 dates)
DESCRIPTION:Move beyond AI prompts and discover how AI can help you solve real business challenges. Attend one workshop or all five!\n\n\nABOUT THE SERIES\nThis session is the first event in Grow Smarter: The AI Pathway\, a five-part workshop series designed to you use AI as a practical business tool to move the needle on common business problems. \nEach event combines: \n\nPre-session materials and preparation exercises\nExpert-led instruction\nMentor-supported hands-on application\nParticipant workbook activities\nA practical business deliverable you can implement immediately\nNetworking opportunities and light refreshments\n\nAttend individual sessions or join the full series to build an AI-enabled growth plan for your business. Register with your team and get 10% off: for 2+ tickets use code TEAM10 \n– – – \nTHE WORKSHOPS\nAI for Market Strategy & Product-Market Fit: September 24\, 2026\nAI won’t fix a fuzzy strategy. It just produces polished noise faster. \nUse AI to get sharp on who you serve\, why they buy\, and where you stand against the competition before spending a dollar on marketing. \nYou’ll build a Product-Market Fit Snapshot for your own business that you can immediately begin testing. \nWhether you’re launching something new\, struggling to attract the right customers\, or looking to grow an established business\, this session will help you replace assumptions with evidence and leave with a clearer strategy for moving forward. \n \nAI for Demand Generation: October 14\, 2026\nCreating more content won’t grow your business. Creating the right content will. \nUse AI to build a focused\, differentiated demand generation engine from awareness through nurture without sounding generic. \nCreating more content does not always create more customers. Successful marketing starts with understanding your audience\, delivering the right message\, and consistently showing up where your customers are looking. This session will show you how AI can help you do that more efficiently while keeping your marketing authentic and aligned with your business. \nYou will create a practical AI assisted marketing campaign tailored to your business. \nWhether you are promoting a new business\, growing an established company\, or looking to improve your current marketing efforts\, you will leave with practical tools and a campaign you can continue building after the session. \n \nAI to Automate Key Processes: November 4\, 2026\nBefore you ask AI to do more\, decide what’s actually worth doing. \nUse AI to identify the highest value opportunities to improve productivity and understand where to use assistants\, automation\, agents\, or vibe apps. \nYou’ll redesign a real business workflow and build a Productivity Use Case Blueprint you can begin implementing immediately.\nWhether you’re overwhelmed by repetitive tasks\, looking to improve efficiency\, or exploring how AI can support your team\, this session will help you identify practical opportunities to save time\, improve consistency\, and focus on higher value work. \n \nAI for Financial Planning: Nov 19\, 2026\nAI won’t replace financial judgment. It helps you strengthen it. \nUse AI to strengthen your financial planning by testing assumptions\, exploring scenarios\, and telling a clearer financial story. \nYou’ll build a Financial Planning Scenario Snapshot that helps you make more informed business decisions. \nWhether you’re planning for growth\, evaluating new opportunities\, or trying to better understand the financial impact of your decisions\, this session will show you how AI can become a valuable thinking partner while keeping professional financial advice where it belongs. \n \nAI for Succession Planning & Growth: Nov 25\, 2026\nAI won’t replace leadership\, but it can help you build a business that lasts. \nUse AI to build a more resilient business by reducing owner dependency\, documenting critical knowledge\, and planning for long term growth. \nYou’ll create a Succession and Growth Readiness Roadmap tailored to your business. \nWhether you’re planning for retirement\, preparing your business for future growth\, or simply looking to create stronger systems and leadership capacity\, this session will help you think strategically about the future while identifying practical steps you can begin taking today. \n—— \nWHO SHOULD ATTEND?\nThese sessions are designed for: \n\nSmall business owners\nEntrepreneurs and startups\nBusiness managers and team leaders\nProfessionals responsible for sales\, marketing\, or business development\nOperations\, administration\, and project management professionals\nAnyone responsible for budgeting\, planning\, or business strategy\nFamily business owners\nAnyone planning for long term growth\, succession\, or business continuity\n\n\nAnyone looking to make better business decisions using AI\n\n——— \nThis program is made possible through support from the Entrepreneur Innovation Fund\, delivered by Simcoe County Economic Development\, as well as county-wide partnerships and the Georgian Bay Business Accelerator’s foundational funders: the Town of Collingwood and the Federal Economic Development Agency for Southern Ontario (FedDev Ontario).
URL:https://enterprisecentre.ca/events/ai-pathway-grow-smarter-workshop-series-5-topics-5-dates/
LOCATION:Collingwood Library\, Community Room B&C\, 3rd Floor\, 55 Ste Marie St\, Collingwood\, ON\, L9Y 0W6\, Canada
ATTACH;FMTTYPE=image/jpeg:https://enterprisecentre.ca/wp-content/uploads/2026/08/524b19f9973a7a5f151c6309e84744f8.jpg
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DTSTART;TZID=America/Toronto:20260924T100000
DTEND;TZID=America/Toronto:20260924T110000
DTSTAMP:20260624T174745Z
CREATED:20260624T174745Z
LAST-MODIFIED:20260624T174745Z
UID:20939-1790244000-1790247600@enterprisecentre.ca
SUMMARY:Foodpreneur Advantage - Labelling and Packaging Your Food Product
DESCRIPTION:This session is for you if you have a food or beverage product that needs an accurate and compliant label. \nIn this free 60-minute online seminar learn about: \n\nPackaging Considerations\nLabelling Requirements\nMistakes to Avoid\n\nPackaging and labelling your food product is where marketing meets regulatory compliance and food safety. You know you want your product to look great on a store shelf\, but what are you required to put on the label? How do you choose the right package for your product? For this session\, we will be joined by Nicole Haney\, former Founder & CEO of Boho Bars. Nicole will guide us through what to consider when choosing a package for your food product\, what to include on your label\, and what mistakes to avoid when packaging your food product. \nYou will leave with a better understanding of labelling & packaging in the food and beverage industry! \nNext Session: Thursday\, September 24th\, 2026\, at 10:00 am (This session is offered 4 times per year.)\nDuration: 1 hour\nRegistration: 
URL:https://enterprisecentre.ca/events/foodpreneur-advantage-labelling-and-packaging-your-food-product-2/
LOCATION:ON
CATEGORIES:SBEC
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