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X-WR-CALDESC:Events for Small Business Enterprise Centre
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DTSTART;TZID=America/Toronto:20240213T100000
DTEND;TZID=America/Toronto:20240213T110000
DTSTAMP:20260417T210233
CREATED:20240117T204854Z
LAST-MODIFIED:20240213T220406Z
UID:6643-1707818400-1707822000@enterprisecentre.ca
SUMMARY:Your Business\, Your Structure: Sole Proprietorship vs. Incorporation
DESCRIPTION:Having a business idea is the first step in your journey as an entrepreneur. Now\, it’s time to consider which business structure is right for you. What are the differences between sole proprietorship and incorporation\, and is one better than the other for your business? \nJoin the Business Centre Nipissing Parry sound and Ownr to learn the differences between Sole Proprietorship vs. Incorporation\, and determine what is best for you and your business.
URL:https://enterprisecentre.ca/events/your-business-your-structure-sole-proprietorship-vs-incorporation/
LOCATION:Zoom
CATEGORIES:Business Basics,Growing your Business,SBCO
ATTACH;FMTTYPE=image/png:https://enterprisecentre.ca/wp-content/uploads/2024/01/Sqare-OWNR-Webinar-bRZkdh.tmp_.png
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BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20240131T100000
DTEND;TZID=America/Toronto:20240131T113000
DTSTAMP:20260417T210233
CREATED:20240110T172514Z
LAST-MODIFIED:20240131T213403Z
UID:6492-1706695200-1706700600@enterprisecentre.ca
SUMMARY:CRA CONNECT – For Self Employed Small Business Owners
DESCRIPTION:Join The Business Centre Nipissing Parry Sound for a webinar with Liaison Officers from the Canada Revenue Agency (CRA) to help you understand your tax obligations and learn about: \n\nGeneral bookkeeping concepts and best practices\nExplain common tax errors\nBusiness tax deductions\nHelpful tools and services\n\nNote: there will be time for Q&A \nPlatform: Microsoft Teams
URL:https://enterprisecentre.ca/events/cra-connect-for-self-employed-small-business-owners/
LOCATION:MS Teams
CATEGORIES:Business Basics,Growing your Business,SBCO,SBCOEvents,Starting a Business
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BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20240124T100000
DTEND;TZID=America/Toronto:20240124T110000
DTSTAMP:20260417T210233
CREATED:20240110T172445Z
LAST-MODIFIED:20240124T204912Z
UID:6477-1706090400-1706094000@enterprisecentre.ca
SUMMARY:Marketing Essentials for Small Business 101
DESCRIPTION:For any new business\, growing your customer base is your top priority. Marketing is a critical piece of being found by your target audience\, converting those prospects to customers\, and keeping customers over the long term. This webinar will give you an introduction to the tips and tools you need to get your marketing started on the right foot. By the end of the presentation\, you will have everything you need to establish your brand\, identify and reach your target audience\, get your small business found by your prospects\, and drive new sales through the groundwork of establishing your small business’s marketing presence. \nWhat you will learn: \n• Have I clearly defined my brand purpose? \n• What is a core value proposition? \n• How do I know who my customers are and how do I reach them? \n• How do I get my small business noticed on Google? \n• How do I create effective paid digital and social ads? \n• What digital presence can I establish for my brand? \n• Is my website as effective as it needs to be? \n• What social platforms should I leverage? How do I effectively engage on social media? \n• What non-digital marketing channels should I consider? \n• Where can my small business be found? \n• How do I grow loyalty from existing customers? \n• What tools and resources can I use today to help market & advertise my small business? \n  \nJoin us to learn about marketing and advertising for your small business. \nSpeaker Bio: \nThis session will be presented by Vicki Waschkowski\, founder of Hook Marketing. \nHook Marketing is a boutique agency offering customized support to small and mid-sized businesses\, across all aspects of strategic planning\, branding\, website development\, digital marketing\, social media management\, and more. \nVicki is also a marketing professor at Mohawk College\, post-grad social media professor at Seneca\, and Chartered Marketer curriculum developer & instructor for the Canadian Marketing Association. \nVicki’s experience has spanned over 20 years\, on the leadership teams of some of Canada’s biggest marketing agencies and corporate franchises. She effectively applies big-agency and corporate insights to small business setup and success.
URL:https://enterprisecentre.ca/events/marketing-essentials-for-small-business-101/
LOCATION:Zoom
CATEGORIES:Business Basics,Growing your Business,Growth,SBCO,Start-up,Starting a Business
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BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20240118T100000
DTEND;TZID=America/Toronto:20240118T110000
DTSTAMP:20260417T210233
CREATED:20240110T172425Z
LAST-MODIFIED:20240118T204900Z
UID:6464-1705572000-1705575600@enterprisecentre.ca
SUMMARY:The Trauma-Informed Entrepreneur: Resourcing Yourself to Serve Your Clients
DESCRIPTION:This webinar will provide you with information on the role trauma (such as living through a pandemic!) can play in entrepreneurship. Learn about how trauma can manifest in your business and how you can take steps to identify and manage triggers. This presentation will help you understand how trauma may be affecting your entrepreneurial journey; how it can impact your relationship with your clients & customers; and how it can get in the way of decision-making and creativity. Most importantly\, you will learn practical tips and practices to help you increase your “window of tolerance” so that you can access your entrepreneurial brain and better serve your customers. \n  \nWhat you will learn: \n• What trauma is \n• How trauma shows up with entrepreneurs \n• How trauma impacts the brain and business thinking \n• How to help your customers/clients who might be facing trauma \n• How to meet the six key human needs \n• Somatic practices to use when you feel triggered \n  \nJoin us to learn about trauma-informed entrepreneurship and what resources are available to help you manage your trauma while building your business. \n  \nSpeaker Bio: \nJen Lawrence\, MBA\, is Managing Director of Process Design Consultants Inc. Jen draws on 30 years of experience in corporate training\, investment banking\, coaching\, and management consulting to help organizations develop critical thinking\, change management\, and talent management skills with a trauma-informed lens. She’s a Certified Career and Business Coach\, Trauma of Money Facilitator\, and a member of International Coach Federation. Her work has been featured in several international publications\, including US News & World Report\, Canadian Family Offices\, The Globe and Mail\, CTV Your Morning\, Inc.\, Thrive Global\, and HuffPost. As a member of the National Task Force for Women’s Economic Justice through the Canadian Center for Women’s Empowerment and her pro bono work with Tastakel\, Jen is passionate about advancing the rights and economic status of women. She’s a guest lecturer at the University of Toronto in the area of trauma-informed thinking\, and has authored three books\, including Engage the Fox: A Business Fable About Thinking Critically and Motivating Your Team. \n 
URL:https://enterprisecentre.ca/events/the-trauma-informed-entrepreneur-resourcing-yourself-to-serve-your-clients/
LOCATION:Zoom
CATEGORIES:Business Basics,Growing your Business,SBCO,Starting a Business
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BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20240117T100000
DTEND;TZID=America/Toronto:20240117T120000
DTSTAMP:20260417T210233
CREATED:20240110T172354Z
LAST-MODIFIED:20240117T204855Z
UID:6457-1705485600-1705492800@enterprisecentre.ca
SUMMARY:Business Planning for Small Business
DESCRIPTION:This webinar is aimed at entrepreneurs in the early stages of small business development who are looking at various types of business models and trying to determine where to start. By the end of this presentation\, you will understand how to determine if your business idea is feasible\, create a business plan\, perform market research for your business plan\, interpret your idea into a realistic financial plan\, and take the next steps to get your business off the paper and into reality. \n  \nWhat you will learn: \n• What is a business plan? \n• How do I determine if my business idea is worth pursuing? How can I assess it? \n• Where do I start in creating a business plan? What should and shouldn’t I include? \n• How do I determine the market size\, addressable market\, and target market? \n• What is a SWOT analysis and why is it important? \n• How do I accurately reflect the financial aspects of my small business in my plan? \n• What stage am I in now and what should I do next? \n• What resources are available to help me with my business planning? \n  \nJoin us to learn all about business planning for your small business or start-up. \n  \nSpeaker Bio: \nKaren Fischer is the co-founder of RK Fischer & Associates\, a business coaching and consulting business\, operating since January 2010. Karen started the business after 20 years of success in marketing\, sales\, channel development and general management in the high-tech\, business services and manufacturing sectors. She held management or executive roles for companies\, such as Cognos\, Entrust\, Mitel\, Siemens\, and Pitney Bowes. In the last six years of her career\, before starting RK Fischer & Associates with her business partner\, Karen held start-up Executive roles that included helping with plans for financing and acquisition for the businesses she worked. Based on this experience\, Karen found the consulting industry underserved the small business market and decided there was a need to fill this hole. \n  \nKaren is a past member of the Board of Directors for the Business Advisory Centre of Durham Region and volunteered as a mentor for several of their programs. She served on Membership\, Marketing\, and Event Committees for the Ajax-Pickering Board of Trade and was responsible for helping develop their Professional Development Series. Upon moving to Sarnia\, ON\, Karen served as a Board Member for two years for the Sarnia Chamber of Commerce and has taught several online business courses at Lambton\, Mohawk\, and Algonquin Colleges.
URL:https://enterprisecentre.ca/events/business-planning-for-small-business/
LOCATION:Zoom
CATEGORIES:Business Basics,SBCO,Start-up,Starting a Business
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