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DTSTART;TZID=America/Toronto:20250724T103000
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UID:16216-1753353000-1753358400@enterprisecentre.ca
SUMMARY:Market Research Techniques and Resources (Virtual)
DESCRIPTION:Essential strategies and tools to understand and navigate your market.\n\n\nAbout the workshop: \nUnderstanding your market is not just helpful—it’s essential for launching and sustaining a successful business. Whether you’re developing a new product\, entering a new industry\, or refining your current offerings\, market research equips you with the insights needed to make informed decisions and reduce risk. \nThis comprehensive webinar will guide you through the fundamentals and strategic applications of market research. You’ll learn how to gather\, interpret\, and apply data to better understand customer needs\, identify trends\, assess competition\, and validate business ideas. \nKey Topics Covered: \n\nWhat is Market Research?Discover what market research is and why it’s a cornerstone of any business strategy.\nPlanning Your Research ProcessUnderstand how to define your research objectives\, identify target audiences\, and choose the most effective methods for collecting data.\nFree and Low-Cost Tools & ResourcesExplore a variety of publicly available databases\, reports\, and online tools to support your research—many of which are often overlooked.\nReal-World ExamplesSee how entrepreneurs and small business owners have successfully used market research to launch products\, enter new markets\, or refine their value propositions.\nActionable Tips for SuccessLearn best practices for conducting efficient and meaningful research\, avoiding common pitfalls\, and turning insights into action.\n\nWho Should Attend:This session is ideal for aspiring entrepreneurs\, early-stage startups\, small business owners\, and anyone seeking a practical\, hands-on introduction to market research. \nOutcome:By the end of the webinar\, you’ll be equipped with the knowledge and tools to conduct your own market research confidently and cost-effectively—setting a strong foundation for business growth and innovation. \n \nAbout the speaker: \nMarlene Zaikab is a Business Librarian with the Ottawa Public Library. \n \n*Please note that you will receive an email with the link to join this webinar upon registering and before the session. If you do not receive it\, please check your junk mailbox.
URL:https://enterprisecentre.ca/events/market-research-techniques-and-resources-virtual/
LOCATION:ON
CATEGORIES:SBCO,SBCOEvents
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DTSTART;TZID=America/Toronto:20250724T140000
DTEND;TZID=America/Toronto:20250724T153000
DTSTAMP:20260502T153514
CREATED:20250627T221904Z
LAST-MODIFIED:20250724T070400Z
UID:16218-1753365600-1753371000@enterprisecentre.ca
SUMMARY:Starting a Business in Ottawa: Rules\, Resources & Roadmaps (Virtual)
DESCRIPTION:Start smart – learn the rules\, find support\, launch with confidence.\n\n\nAbout this workshop: \nHave a business idea but aren’t sure how to take the first step? This engaging and informative webinar is designed for aspiring entrepreneurs who are in the early stages of exploring business ownership. Whether you’re considering a side hustle\, launching a startup\, or turning a passion into a full-time venture\, this session will provide you with the foundational knowledge you need to get started confidently and compliantly. \nLed by experts from Invest Ottawa\, this beginner-level seminar will introduce you to the key regulatory requirements and business considerations at the municipal\, provincial\, and federal levels. You’ll learn about: \n\nMunicipal Requirements: Understand business licensing requirements and zoning considerations in Ottawa.\nProvincial Regulations: Explore different business structures (sole proprietorship\, partnership\, corporation)\, how to register your business in Ontario\, and what structure might be best for you.\nFederal Obligations: Get an overview of federal requirements including HST registration and obtaining a Business Number (BN).\n\nIn addition to regulatory basics\, the webinar will highlight valuable resources available to entrepreneurs\, including: \n\nSupport Services & Community Resources: Discover how Invest Ottawa and its partners can support your entrepreneurial journey through mentorship\, networking\, training\, and more.\n\nBy the end of this session\, you’ll have a clearer understanding of the path to launching your business and where to find the support you need every step of the way. \nWho Should Attend: \n\nFirst-time entrepreneurs\nIndividuals with a business idea but no prior experience\nAnyone looking to understand the business startup landscape in Ottawa and Ontario\n\nAbout the speaker: \nPaula Hopkins is a passionate entrepreneurship advocate. She is the Director of the Entrepreneurship Team\, and has worked with Invest Ottawa for over 10 years to help people start and grow their businesses. \n \n*Please note that you will receive an email with the link to join this webinar upon registering and before the session. If you do not receive it\, please check your junk mailbox.
URL:https://enterprisecentre.ca/events/starting-a-business-in-ottawa-rules-resources-roadmaps-virtual/
LOCATION:ON
CATEGORIES:SBCO,SBCOEvents
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DTSTART;TZID=America/New_York:20250724T180000
DTEND;TZID=America/New_York:20250724T193000
DTSTAMP:20260502T153514
CREATED:20250624T213459Z
LAST-MODIFIED:20250724T070400Z
UID:16163-1753380000-1753385400@enterprisecentre.ca
SUMMARY:Business Planning Launchpad Series (4 of 4): Financials
DESCRIPTION:Business Planning Launchpad Series – Financials: learn how to successfully budget\, manage cash flow and finances
URL:https://enterprisecentre.ca/events/business-planning-launchpad-series-4-of-4-financials-2/
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