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X-WR-CALDESC:Events for Small Business Enterprise Centre
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DTSTART;TZID=America/Toronto:20261001T083000
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UID:21723-1790843400-1790856000@enterprisecentre.ca
SUMMARY:DOURO-DUMMER – Thinking of Starting your own Business?
DESCRIPTION:This session will go over the key considerations in early entrepreneurship – brought directly to you\, in the County!\n\n\nThinking of starting your own business? \n8:30-9:30 – Workshop \nThis introductory session will walk you through the basic first steps of entrepreneurship\, from exploring an idea and deciding whether it’s worth pursuing\, to understanding what it actually takes to get started. You’ll also learn about the free advisory services and lending options available at Community Futures Peterborough to help you take your next step. \n9:30-noon- Networking / Open House \nThis short workshop will be followed by a networking session where you can meet other entrepreneurs\, talk about your ideas\, discuss support options\, and ask questions!
URL:https://enterprisecentre.ca/events/thinking-of-starting-your-own-business-douro-dummer/
LOCATION:Council Chambers\, Douro-Dummer Municipal Office\, 894 South Street\, Douro-Dummer\, ON\, K0L 3A0\, Canada
CATEGORIES:SBCO,SBCOEvents
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BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261001T093000
DTEND;TZID=America/Toronto:20261001T110000
DTSTAMP:20260921T140430Z
CREATED:20260901T072118Z
LAST-MODIFIED:20260921T140430Z
UID:21725-1790847000-1790852400@enterprisecentre.ca
SUMMARY:AI Chats: Demystifying AI
DESCRIPTION:Many business owners hear about AI every day but what does it mean for their business. This first session focuses on practical understanding\n\n\nArtificial intelligence is changing how businesses market\, communicate\, create content\, serve customers\, and improve productivity. Many business owners feel overwhelmed\, unsure where to start\, or hesitant to ask questions. \nThe AI Peer Circle is a facilitated learning community for entrepreneurs\, business owners\, service providers\, and professionals who want to explore AI together in a practical\, judgment-free environment. This is not a traditional workshop\, it’s not a sales event and it is in person. \nOver the series\, we will learn through discussion\, peer experiences\, live demonstrations\, and hands-on activities based on real business challenges. Let’s learn and share AI skills\, tools\, resources and make business connections. \nWe start with a series of 3\, however\, the intent is to continue exploring emerging AI tools\, best practices\, case studies\, and business opportunities. \nTogether We Will Explore: \n\nWhat AI is (and isn’t)\nGenerative AI versus predictive AI explained in plain language\nPractical ways small businesses are already using AI\nCommon myths and misconceptions\nWhere AI can save time and improve productivity\nThe Human-in-the-Loop principle: keeping people in control\n\nThere will be an opportunity to share how you are currently using AI\, what concerns you may have and how you can use AI as it suits your business needs. \nAbout the Presenter: \nPushparaj is a Global Learning Strategist and AI Governance Consultant with two decades of experience spearheading global IT training\, development\, and knowledge management platforms. His professional journey includes leadership tenures at CMC\, Hewlett-Packard\, Agilent\, Cisco Systems\, HCL Technologies\, and Identity Digital. He is currently the founder of Advisia\, an AI consulting firm\, where he serves as an AI Governance Consultant. \nHis long-standing passion for emerging learning technologies\, spanning AI\, Blockchain\, and Immersive Learning has increasingly turned toward meeting the needs of the fast-evolving AI industry\, where he now focuses on building responsible AI development and governance practices that help organizations innovate with confidence and accountability. \nBeyond his corporate leadership\, Pushparaj is deeply committed to community service\, having previously served as President of SVDP\, a Catholic charitable organization. Building on that leadership experience\, he founded and currently manages “The Enablers\,” a non-profit dedicated to advancing poverty alleviation and education initiatives.
URL:https://enterprisecentre.ca/events/ai-chats-demystifying-ai-for-small-business/
LOCATION:Durham Region HQ Oshawa Room\, 605 Rossland road East\, Whitby\, ON\, L1N6A3\, Canada
CATEGORIES:SBCO,SBCOEvents
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DTSTART;TZID=America/New_York:20261001T100000
DTEND;TZID=America/New_York:20261001T113000
DTSTAMP:20260921T140430Z
CREATED:20260901T072121Z
LAST-MODIFIED:20260921T140430Z
UID:21727-1790848800-1790854200@enterprisecentre.ca
SUMMARY:Retention That Sticks: Simple Systems to Keep Customers Longer
DESCRIPTION:Reduce churn and boost renewals with a practical retention framework\, clear strategies\, and tools you can apply immediately.\n\n\nABOUT THE SESSION\nIn this session\, participants will be introduced to a proven\, repeatable framework designed to reduce customer churn and increase renewal rates—without the need to add headcount. The session will explore three core retention strategies: measuring the metrics that matter most\, communicating with clarity and intention\, and recognizing and reinforcing behaviors that drive long-term customer loyalty. \nAttendees will also work through a practical worksheet to capture key insights\, assess current retention efforts\, and identify immediate\, actionable steps they can implement to strengthen retention outcomes across their organization. \n \nABOUT THE PRESENTER\n\n\n\nNatalie Williams | Founder of The Esteem Agency\nNatalie Williams\, founder of The Esteem Agency\, brings over 20 years of experience in communications\, event strategy\, and client engagement. She is recognised for helping organizations enhance customer relationships\, boost retention\, and foster sustainable growth. \nWith a BA in Communications and Media Studies and postgraduate certifications in Event Management and Customer Success\, Natalie specializes in integrating customer-centric strategies that enhance both internal workflows and external impact. Her work focuses on enhancing partnership fulfilment\, delivering value to clients\, and maximizing long-term engagement. \nNatalie’s portfolio includes successful event execution\, marketing activation campaigns\, fundraising initiatives\, and sponsorship activations for conferences and trade shows. She has facilitated executive coaching programs\, customized training for law firms\, and customer success programs across industries. \nDedicated to results\, Natalie partners with businesses to increase customer loyalty\, improve client retention\, and build systems that support growth and long-term success. \nThe Esteem Agency: Onboarding Strategies for Lasting Loyalty
URL:https://enterprisecentre.ca/events/retention-that-sticks-simple-systems-to-keep-customers-longer/
CATEGORIES:SBCO,SBCOEvents
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DTSTART;TZID=America/Toronto:20261001T120000
DTEND;TZID=America/Toronto:20261001T130000
DTSTAMP:20260921T140430Z
CREATED:20260901T072129Z
LAST-MODIFIED:20260921T140430Z
UID:21729-1790856000-1790859600@enterprisecentre.ca
SUMMARY:Entrepreneurship 101: Launch Pad – Business Planning
DESCRIPTION:Looking to start your business but not sure where to start? Learn how to properly set up and plan for a successful new venture.\n\n\nThis workshop will walk you through the key considerations when starting a business and help you build a clear roadmap for moving forward. \nYou’ll explore the basics of business planning\, learn how to organize your idea using a Lean Canvas\, and start thinking through what makes your business valuable to customers. \nOutcomes \n\nBuild a clear start-up roadmap and identify your key next steps.\nDraft a Lean Canvas to begin shaping your business model.\nStart refining your Unique Value Proposition and how you communicate your business idea.
URL:https://enterprisecentre.ca/events/entrepreneurship-101-launch-pad-business-planning-4/
LOCATION:VentureNorth\, Lower Level Board Room\, 270 George Street North\, Peterborough\, ON\, K9J 3H1\, Canada
CATEGORIES:SBCO,SBCOEvents
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DTSTART;TZID=America/New_York:20261001T180000
DTEND;TZID=America/New_York:20261001T193000
DTSTAMP:20260921T140430Z
CREATED:20260901T072130Z
LAST-MODIFIED:20260921T140430Z
UID:21730-1790877600-1790883000@enterprisecentre.ca
SUMMARY:Business Planning Launchpad Series (4 of 4): Financials
DESCRIPTION:Business Planning Launchpad Series – Financials: learn how to successfully budget\, manage cash flow and finances
URL:https://enterprisecentre.ca/events/business-planning-launchpad-series-4-of-4-financials-13/
CATEGORIES:SBCO,SBCOEvents
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BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261001T180000
DTEND;TZID=America/Toronto:20261001T193000
DTSTAMP:20260921T140430Z
CREATED:20260901T072131Z
LAST-MODIFIED:20260921T140430Z
UID:21731-1790877600-1790883000@enterprisecentre.ca
SUMMARY:Standout in the Sea of AI Content
DESCRIPTION:In this interactive workshop\, you’ll learn how to combine the efficiency of AI with the human qualities that make a brand memorable.\n\n\nAI has made content creation faster\, but it has also made it easier for every brand to look and sound the same. How do you create content that feels genuinely different\, connects with your ideal clients\, and builds your brand without constantly chasing the algorithm? \nIn this interactive\, in-person workshop\, you’ll learn how to combine the efficiency of AI with the human qualities that make a brand memorable. We’ll explore how your visuals\, perspective\, personality\, and client experience can help you build meaningful connections both online and offline. \nYou’ll learn how to: \n– Use visuals to make your brand instantly recognizable: Explore how colour\, photography\, design\, video\, and other visual elements can communicate your personality\, create an emotional response\, and help your content stand out in an increasingly crowded digital space. \n– Share the perspective that only you can offer: Identify the experiences\, opinions\, values\, and stories that shape your point of view—and learn how to turn them into content that feels authentic\, distinctive\, and relevant to your audience. \n– Build an experience that connects with your ideal clients: Consider how people experience your brand at every touchpoint\, from your social content and website to in-person interactions and analog marketing. Learn how to create moments that make the right people feel seen\, understood\, and excited to work with you. \n– Develop a brand that attracts the right people without relying on algorithm hacks: Move beyond trends\, formulas\, and constant posting to create an intentional brand that builds recognition\, trust\, and long-term relationships. \n– Prompt AI tools to support your voice instead of replacing it: Learn how to give AI the context\, direction\, examples\, and feedback it needs to create stronger content that reflects your tone\, perspective\, audience\, and goals. \nYou’ll leave with greater clarity about what makes your brand different\, practical ideas for creating more memorable content\, and a human\, sustainable approach to using AI in your marketing. \nAbout the Presenter: Ana Belen Pautassi is a marketing strategist\, business and lifestyle coach\, speaker\, and founder of Dreaming Big Lifestyle. With more than a decade of multidisciplinary marketing experience\, she helps entrepreneurs build distinctive brands and create content that connects with their ideal clients. \nDrawing on her background in journalism\, communications\, digital marketing\, branding\, visual design\, and content creation\, Ana brings a practical\, human-centred perspective to marketing. Through coaching\, workshops\, and education\, she helps business owners clarify their message\, share their unique perspective\, and use tools such as AI intentionally to support their creativity and voice rather than replacing what makes them different.
URL:https://enterprisecentre.ca/events/standout-in-the-sea-of-ai-content/
CATEGORIES:SBCO,SBCOEvents
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