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DTSTART;TZID=America/Toronto:20261023T100000
DTEND;TZID=America/Toronto:20261023T113000
DTSTAMP:20261012T202001Z
CREATED:20260923T143544Z
LAST-MODIFIED:20261012T202001Z
UID:22078-1792749600-1792755000@enterprisecentre.ca
SUMMARY:E-Commerce Marketing: Diving Into 360-Degree Marketing Strategies In-Person
DESCRIPTION:Actionable insights to maximize your reach and revenue.\n\n\nNote: This event page is for the in-person option of our hybrid model.\n \nAbout this workshop: \nReady to scale your online business with smarter\, more cohesive marketing? Join us for an interactive webinar designed for entrepreneurs who want to take control of their e-commerce growth. \nIn this session\, you’ll uncover the power of 360° marketing – a strategy that unifies your brand message across every channel and customer touchpoint. We’ll break down the entire campaign lifecycle\, from creative ideation to high-performance execution\, showing you how to optimize each stage of your customer journey. \nDiscover proven tactics to boost engagement and sales\, including how to: \n\nBuild anticipation with strategic pre-sale campaigns\nConvert urgency into action using limited-time offers\nCapture high-intent shoppers through dynamic ad targeting\n\nBy the end of this webinar\, you’ll walk away with a clear action plan and practical insights to amplify your brand’s reach\, streamline your marketing\, and drive measurable revenue growth. \nIdeal for: \n\nFounders\nE-commerce business owners\nMarketers looking to scale with strategy and precision.\n\n*Please note that you will receive an email with the link to join this webinar upon registering and before the session. If you do not receive it\, please check your junk mailbox.
URL:https://enterprisecentre.ca/events/e-commerce-marketing-diving-into-360-degree-marketing-strategies-in-person/
LOCATION:Cours Bayview Yards\, 7 Bayview Station Road\, Ottawa\, ON\, K1Y 2C5\, Canada
CATEGORIES:SBCO,SBCOEvents
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BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261026T093000
DTEND;TZID=America/Toronto:20261026T110000
DTSTAMP:20261012T202001Z
CREATED:20260926T152040Z
LAST-MODIFIED:20261012T202001Z
UID:22127-1793007000-1793012400@enterprisecentre.ca
SUMMARY:Validating Your Business Concept: Cash Flow Meets Startup Canvas (Virtual)
DESCRIPTION:For entrepreneurs at the idea stage of starting their business\n\n\nAbout this workshop: \nDo you have a great idea\, but aren’t sure if it could become a great business? \nThis interactive 75-minute session is designed for aspiring entrepreneurs who are ready to explore whether their idea has the potential to become a successful venture. Whether you’re at the very beginning of your entrepreneurial journey or re-evaluating an existing concept\, this webinar will help you take a critical first step. \nWhat You’ll Learn: \n\nAssessing Your Business Idea: Learn how to evaluate your idea through key questions that entrepreneurs should ask before launching. We’ll discuss factors such as customer needs\, value proposition\, market fit\, and feasibility.\nIntroduction to the Lean Startup Canvas: You’ll be introduced to the Lean Startup Canvas – a powerful\, one-page tool designed to help you visually map out the key components of your business model. We’ll guide you through each section\, helping you start validating your idea right away.\nUnderstanding Basic Cash Flow: Finances are critical\, especially in the early stages of a business. We’ll walk you through a simple cash flow projection tool to help you understand your potential income\, expenses\, and financial runway. cash flow template will be provided to all attendees for ongoing use.\n\nWho Should Attend: \n\nIndividuals with a new business idea they’d like to explore\nEarly-stage entrepreneurs seeking validation tools\nAnyone considering self-employment or launching a small business\n\nWhat You’ll Leave With: \n\nA solid understanding of what makes an idea viable\nA draft version of your Lean Startup Canvas\nA cash flow worksheet tailored to small businesses\nGreater confidence in deciding whether to move forward\n\nNote: All attendees will be receiving a copy of the lean startup canvas & cash flow worksheet (with formulas pre-saved) live through chat during the session. \n \nAbout the speaker: \nPaula Hopkins is a passionate entrepreneurship advocate. She is the Director of the Entrepreneurship Team\, and has worked with Invest Ottawa for over 10 years to help people start and grow their businesses. \n \n*Please note that you will receive an email with the link to join this webinar upon registering and before the session. If you do not receive it\, please check your junk mailbox.
URL:https://enterprisecentre.ca/events/validating-your-business-concept-cash-flow-meets-startup-canvas-virtual-15/
CATEGORIES:SBCO,SBCOEvents
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261026T103000
DTEND;TZID=America/New_York:20261026T123000
DTSTAMP:20261012T202001Z
CREATED:20260926T152042Z
LAST-MODIFIED:20261012T202001Z
UID:22129-1793010600-1793017800@enterprisecentre.ca
SUMMARY:(Webinar) Learn your Obligations – CRA Tax Session T1 Rental
DESCRIPTION:This free session invites individuals who are owners of rental operations or thinking of starting a rental operation.\n\n\nDuring this session\, a Liaison Officer will:\n\nAnswer questions about your rental operations;\nExplain common rental errors;\nProvide information on various tools and services offered by the CRA;\nExplain general bookkeeping concepts and best practices.\n\nTo learn more about the Liaison Officer Service\, visit: canada.ca/cra-liaison-officer.
URL:https://enterprisecentre.ca/events/webinar-learn-your-obligations-cra-tax-session-t1-rental/
CATEGORIES:SBCO,SBCOEvents
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261026T120000
DTEND;TZID=America/Toronto:20261026T133000
DTSTAMP:20261012T202015Z
CREATED:20260926T152044Z
LAST-MODIFIED:20261012T202015Z
UID:22131-1793016000-1793021400@enterprisecentre.ca
SUMMARY:E-Commerce Holiday Series: Organic Customer Acquisition
DESCRIPTION:Organic strategies to help small businesses attract more holiday shoppers in today's fast-paced online market.\n\n\nThis workshop is Part 1 of our E-Commerce Holiday Readiness Series. \nAbout the workshop: \nThe holiday season is the busiest shopping time of the year\, and it’s your chance to get your online store in front of more customers. The key is being ready before the rush begins. \nBuilding on our ‘Intro to E-Commerce: From Idea to First Sale in Ten Steps’ session\, this workshop is part of our E-Commerce Holiday Series and focuses on the first pillar of e-commerce growth: acquisition. You’ll learn how to attract the right holiday shoppers to your store using organic\, low-cost strategies tailored for small businesses\, so you can grow your audience without relying on a big ad budget. \nWe’ll explore how to get your store discovered during the holiday season\, connect with shoppers who are actively looking for gifts and deals\, and build momentum that lasts well beyond the holiday season. \nWhether you’re preparing for your first holiday season or looking to make this one your best yet\, this workshop will equip you with practical\, actionable insights to help you reach more customers\, strengthen your brand and make the most of the busiest time of the year. \nAbout the presenter: Celine brings a unique perspective to supporting entrepreneurs. She first joined the Invest Ottawa as an entrepreneur before spending 4+ years advising entrepreneurs here too! She also comes from 4+ years at Shopify and now Square\, where she partners directly with businesses on sales\, payments\, e-com\, and growth. \nWith experience spanning entrepreneurship\, advisory\, sales\, and commerce technology\, Celine helps founders turn ideas into actionable plans\, better understand their customers\, strengthen their sales strategy\, and make confident decisions as they launch and scale. \n*Please note that you will receive an email with the link to join this webinar upon registering and before the session. If you do not receive it\, please check your junk mailbox.
URL:https://enterprisecentre.ca/events/e-commerce-201-mastering-3-pillars-acquisition-conversion-retention-8/
CATEGORIES:SBCO,SBCOEvents
ATTACH;FMTTYPE=image/jpeg:https://enterprisecentre.ca/wp-content/uploads/2026/10/e0b39d7b9ef67064167789b4aa31f5aa-OwX6u0.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261026T120000
DTEND;TZID=America/Toronto:20261026T133000
DTSTAMP:20261012T202015Z
CREATED:20260926T152046Z
LAST-MODIFIED:20261012T202015Z
UID:22133-1793016000-1793021400@enterprisecentre.ca
SUMMARY:Validating Your Business Concept:Cash Flow Meets Startup Canvas (In Person)
DESCRIPTION:For entrepreneurs at the idea stage of starting their business\n\n\nNote: This event page is for the in-person option of our hybrid model.\nCheck out our virtual option here.\n \nDo you have a great idea\, but aren’t sure if it could become a great business? \nThis interactive 75-minute session is designed for aspiring entrepreneurs who are ready to explore whether their idea has the potential to become a successful venture. Whether you’re at the very beginning of your entrepreneurial journey or re-evaluating an existing concept\, this webinar will help you take a critical first step. \nWhat You’ll Learn: \n\nAssessing Your Business Idea: Learn how to evaluate your idea through key questions that entrepreneurs should ask before launching. We’ll discuss factors such as customer needs\, value proposition\, market fit\, and feasibility.\nIntroduction to the Lean Startup Canvas: You’ll be introduced to the Lean Startup Canvas – a powerful\, one-page tool designed to help you visually map out the key components of your business model. We’ll guide you through each section\, helping you start validating your idea right away.\nUnderstanding Basic Cash Flow: Finances are critical\, especially in the early stages of a business. We’ll walk you through a simple cash flow projection tool to help you understand your potential income\, expenses\, and financial runway. cash flow template will be provided to all attendees for ongoing use.\n\nWho Should Attend: \n\nIndividuals with a new business idea they’d like to explore\nEarly-stage entrepreneurs seeking validation tools\nAnyone considering self-employment or launching a small business\n\nWhat You’ll Leave With: \n\nA solid understanding of what makes an idea viable\nA draft version of your Lean Startup Canvas\nA cash flow worksheet tailored to small businesses\nGreater confidence in deciding whether to move forward\n\nNote: All attendees will be receiving a copy of the lean startup canvas & cash flow worksheet (with formulas pre-saved) live through chat during the session. \n \nAbout the speaker: \nPaula Hopkins is a passionate entrepreneurship advocate. She is the Director of the Entrepreneurship Team\, and has worked with Invest Ottawa for over 10 years to help people start and grow their businesses.
URL:https://enterprisecentre.ca/events/validating-your-business-conceptcash-flow-meets-startup-canvas-in-person-5/
LOCATION:Invest Ottawa\, 7 Bayview Station Road\, Ottawa\, ON\, K1Y 2C5\, Canada
CATEGORIES:SBCO,SBCOEvents
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261027T100000
DTEND;TZID=America/Toronto:20261027T110000
DTSTAMP:20261012T202015Z
CREATED:20260930T163525Z
LAST-MODIFIED:20261012T202015Z
UID:22182-1793095200-1793098800@enterprisecentre.ca
SUMMARY:Cover Your Assets: The Unfiltered Guide to Negotiating Killer Deals
DESCRIPTION:Structuring high-impact commercial deals without bleeding margin\, losing leverage\, or triggering operational risk.\n\n\nCommercial deals drive your revenue and tech stack\, but negotiating them isn’t just a legal task—it’s a core operational and leadership capability. \nJoin Naomi Morisawa De Koven and her colleagues from Navio Law for an interactive\, 1-hour podcast-style dive into commercial contract negotiations tailored for business leaders. Bypassing dry legalese\, this session pairs a business technology lawyer with a litigator-turned-business-lawyer to focus on the high-stakes commercial terms\, risk allocation\, and courtroom realities senior executives face in vendor\, client\, and partner agreements. \nIn this interactive 1-hour session\, we’ll explore how executive leaders can capture maximum value in their commercial agreements while protecting their bottom line\, IP\, and operational flexibility. \n \nWhat we’ll cover together: \n\nThe Commercial Strategy: Aligning business terms\, pricing models\, and service levels before turning discussions over to legal drafting.\nThe Operational Defense: Balancing risk in active contracts through both a tech and litigator lens—mastering liability caps\, SLAs\, IP rights\, and indemnities.\nThe Post-Mortem: Dissecting the top 5 commercial papering disasters that derail day-to-day operations and trigger costly disputes\, along with the exact drafting fixes to prevent them.\n\nWhether you’re C-suite\, a founder\, or a senior decision-maker\, we’d love to have you in the room.
URL:https://enterprisecentre.ca/events/cover-your-assets-the-unfiltered-guide-to-negotiating-killer-deals/
CATEGORIES:SBCO,SBCOEvents
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261027T183000
DTEND;TZID=America/Toronto:20261027T203000
DTSTAMP:20261012T202015Z
CREATED:20260927T155028Z
LAST-MODIFIED:20261012T202015Z
UID:22146-1793125800-1793133000@enterprisecentre.ca
SUMMARY:Entrepreneurs Connect: The AI-Powered Entrepreneur
DESCRIPTION:Discover how AI can help businesses work smarter\, enhance customer experiences\, streamline operations & unlock new opportunities for growth.\n\n\n\nEntrepreneurs Connect Fall Series\, Proudly Sponsored by Meridian Credit Union \n\nABOUT THE SESSION\nThe event will conclude with a presentation from Khurram Shahzad\, District Vice President\, Community Banking – GTA\, Meridian Credit Union\, who will bring together the key themes discussed throughout the day and explore how artificial intelligence is transforming the way businesses operate. \nDrawing on real-world examples and emerging trends\, Khurram will discuss how small and medium-sized businesses can leverage AI to improve efficiency\, enhance customer experiences\, streamline operations\, and uncover new opportunities for growth. \nAttendees will leave with practical insights into how AI can be incorporated into their business strategy to dive innovation and achieve their goals. \n \n\n\nABOUT THE PRESENTER\n \n\n\n\nKhurram Shahzad | District Vice President\, Community Banking – GTA at Meridian Credit Union \nKhurram Shahzad is the District Vice President\, Community Banking – GTA at Meridian Credit Union\, one of Ontario’s largest credit unions. In this role\, he provides leadership and strategic direction to a network of community banking branches\, supporting financial well-being\, business growth\, and community partnerships and empowering teams to deliver exceptional\, collaboration\, and inclusive financial solutions. He is committed to leading the Branches in helping individuals\, families\, and businesses achieve their financial goals while strengthening the communities Meridian serves. \n \n— \n\n\nNote: If you require an accommodation\, please notify us by email at least 1 week before the event date at bec@brampton.ca \nTo cancel the accommodation\, we require 5 business days’ notice before the event date.
URL:https://enterprisecentre.ca/events/entrepreneurs-connect-the-ai-powered-entrepreneur/
LOCATION:Brampton Entrepreneur Centre\, 41 George Street South\, Brampton\, ON\, L6Y 2E1\, Canada
CATEGORIES:SBCO,SBCOEvents
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261027T190000
DTEND;TZID=America/Toronto:20261027T200000
DTSTAMP:20261012T202015Z
CREATED:20260927T155031Z
LAST-MODIFIED:20261012T202015Z
UID:22148-1793127600-1793131200@enterprisecentre.ca
SUMMARY:Session 4: Choosing an Exit Ramp – Selling Options for Your Small Business
DESCRIPTION:Think there are no buyers for your business? Learn about the common and uncommon ways to sell a business with Ownership Design Group.\n\n\nThere is more than one way to sell a small business\, but which option is best for yours? Join Jennifer from Ownership Design Group to learn about the most common sale options and what makes sense for you and your business. \n \nContent:\n\nSales to third parties\n\n\nSales to employees\n\n\nSales to Family
URL:https://enterprisecentre.ca/events/session-4-choosing-an-exit-ramp-selling-options-for-your-small-business-2/
CATEGORIES:SBCO,SBCOEvents
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261028T083000
DTEND;TZID=America/Toronto:20261028T093000
DTSTAMP:20261012T202015Z
CREATED:20260928T160522Z
LAST-MODIFIED:20261012T202015Z
UID:22157-1793176200-1793179800@enterprisecentre.ca
SUMMARY:NORTH KAWARTHA – Thinking of Starting your own Business?
DESCRIPTION:This session will go over the key considerations in early entrepreneurship – brought directly to you\, in the County!\n\n\nThinking of starting your own business? \n8:30-9:30 – Session \nThis introductory session will walk you through the basic first steps of entrepreneurship\, from exploring an idea and deciding whether it’s worth pursuing\, to understanding what it actually takes to get started. You’ll also learn about the free advisory services and lending options available at Community Futures Peterborough to help you take your next step.
URL:https://enterprisecentre.ca/events/north-kawartha-thinking-of-starting-your-own-business/
LOCATION:Council Chambers\, Municipal Office\, 280 Burleigh Street\, North Kawartha\, ON\, K0L 1A0\, Canada
CATEGORIES:SBCO,SBCOEvents
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261028T133000
DTEND;TZID=America/Toronto:20261028T150000
DTSTAMP:20261012T202015Z
CREATED:20260928T160535Z
LAST-MODIFIED:20261012T202015Z
UID:22159-1793194200-1793199600@enterprisecentre.ca
SUMMARY:Writing Your Business Plan (virtual)
DESCRIPTION:Join the St. Catharines Enterprise Centre for an in depth look at business plan development.\n\n\nWhat is a business plan and why do you need one? Join the St. Catharines Enterprise Centre for an in depth look at the basics of developing your business plan. Topics include why write a business plan\, sections of a business plan\, and how to build out each section. \n \n\n\n———— \n\n\nLocation Details:\nVirtual (Zoom link provided via email)\n\n\n———— \n\n\n\n**Please complete all sections of the registration\, including additional questions. Incomplete registrations or registrations with invalid answers may be cancelled.
URL:https://enterprisecentre.ca/events/writing-your-business-plan-virtual/
CATEGORIES:SBCO,SBCOEvents
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261029T083000
DTEND;TZID=America/Toronto:20261029T093000
DTSTAMP:20261012T202015Z
CREATED:20260929T162029Z
LAST-MODIFIED:20261012T202015Z
UID:22172-1793262600-1793266200@enterprisecentre.ca
SUMMARY:CURVE LAKE – Thinking of Starting your own Business?
DESCRIPTION:This session will go over the key considerations in early entrepreneurship – brought directly to you\, in the County!\n\n\nThinking of starting your own business? \n8:30-9:30 – Session \nThis introductory session will walk you through the basic first steps of entrepreneurship\, from exploring an idea and deciding whether it’s worth pursuing\, to understanding what it actually takes to get started. You’ll also learn about the free advisory services and lending options available at Community Futures Peterborough to help you take your next step. \n9:30-10:30 – Real stories from Indigenous Entrepreneurs: \nAnishinabek Nation Business Advisory \n10:30-noon- Networking / Open House \nThis short workshop will be followed by a networking session where you can meet other entrepreneurs\, talk about your ideas\, discuss support options\, and ask questions!
URL:https://enterprisecentre.ca/events/curve-lake-thinking-of-starting-your-own-business/
LOCATION:Andrews Training Room\, 1787 Curve Lake Road\, Curve Lake\, ON\, K0L 2H0\, Canada
CATEGORIES:SBCO,SBCOEvents
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261029T100000
DTEND;TZID=America/New_York:20261029T113000
DTSTAMP:20261012T202015Z
CREATED:20260925T150427Z
LAST-MODIFIED:20261012T202015Z
UID:22104-1793268000-1793273400@enterprisecentre.ca
SUMMARY:AI for Small Business: Reduce AI Hallucinations & Get Better Results
DESCRIPTION:Learn how to use AI effectively\, reduce hallucinations\, avoid AI slop\, and get better results for your small business.\n\n\nAI can save small business owners significant time\, but inaccurate information and generic AI-generated content can also create more work\, affect your credibility\, and lead to costly mistakes.\nThe Stanford AI Index 2026 found hallucination rates ranging from 22% to 94% across 26 leading AI models on complex reasoning tasks. Without a clear strategy\, AI can sometimes cost you more time fact-checking than it saves. \nThis webinar will show small business owners how to get real business value from AI while reducing hallucinations and avoiding “AI slop.” \nWhat you’ll learn: \n\nHow AI hallucinations and AI slop can affect your small business\nTime-saving AI use cases where errors are easy to spot\nMoney-saving AI use cases where accuracy can be checked by someone else\nPractical ways to reduce AI hallucinations across different business tasks\nHow to create content that doesn’t look or sound like AI slop\n\n\n\nAbout the Speaker:\nNatalia Brattan is a Harvard-trained AI expert\, consultant\, and published author. She led technology audits for Cisco\, advising hundreds of SMEs\, and worked at BlackBerry specializing in audit and risk management.
URL:https://enterprisecentre.ca/events/ai-for-small-business-reduce-ai-hallucinations-get-better-results/
CATEGORIES:SBCO,SBCOEvents
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261029T120000
DTEND;TZID=America/Toronto:20261029T130000
DTSTAMP:20261012T202028Z
CREATED:20260929T162042Z
LAST-MODIFIED:20261012T202028Z
UID:22174-1793275200-1793278800@enterprisecentre.ca
SUMMARY:Entrepreneurship 101: Bookkeeping Bootcamp – Bookkeeping Basics
DESCRIPTION:Learn bookkeeping basics\, understand your numbers\, and build simple habits to keep your small business finances organized and on track.\n\n\nThis workshop covers the bookkeeping basics every small business owner should know. Learn how to stay organized\, track your income and expenses\, and better understand the numbers behind your business.
URL:https://enterprisecentre.ca/events/entrepreneurship-101-bookkeeping-bootcamp-bookkeeping-basics/
LOCATION:VentureNorth\, Lower Level Board Room\, 270 George Street North\, Peterborough\, ON\, K9J 3H1\, Canada
CATEGORIES:SBCO,SBCOEvents
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261029T120000
DTEND;TZID=America/Toronto:20261029T133000
DTSTAMP:20261012T202028Z
CREATED:20261008T190533Z
LAST-MODIFIED:20261012T202028Z
UID:22330-1793275200-1793280600@enterprisecentre.ca
SUMMARY:E-Commerce Holiday Series: Paid Customer Acquisition
DESCRIPTION:A practical workshop to help e-commerce businesses make the most of their advertising budget this holiday season.\n\n\nThis workshop is Part 2 of our E-Commerce Holiday Readiness Series. \nAbout the workshop: \nThe holiday season presents a major opportunity for e-commerce businesses\, but increased competition and rising advertising costs make having the right strategy especially important. \nAs part of our E-Commerce Holiday Series\, this practical workshop will help you prepare your paid customer acquisition strategy for the busiest shopping weeks of the year. \nWhat you’ll learn: \n\nChoose the right platforms: Decide where your advertising budget will work hardest for your business.\nReach valuable audiences: Identify and target both new shoppers and existing customers who are ready to buy.\nBuild compelling holiday offers: Create offers that stand out in a crowded holiday market.\nStrengthen the path to purchase: Make sure the journey from ad click to checkout is smooth and convincing.\n\nPrepare your campaigns and creative: Get your ads\, timing and assets ready before demand spikes. \n \nYou’ll leave with a practical framework to help you decide where to invest your advertising budget\, reach both new and existing customers\, and make the most of increased demand throughout the holiday season. \nWhether you’re running your first holiday campaign or looking to get more from your ad spend this year\, this workshop will give you the tools to plan with confidence. \n \nAbout the presenter: \nAnastasiya Shulyarenko is a paid media and growth marketing consultant with experience managing more than $5M in paid media across B2B and B2C industries\, including e-commerce\, SaaS\, technology\, healthcare\, and wellness. Her work has helped generate over 400\,000 leads and $19M in closed revenue\, while reducing acquisition costs by up to 65%. Today\, Anastasiya works with e-commerce brands to build and manage their Meta and Google Ads strategies\, focusing on full-funnel customer acquisition\, creative strategy\, conversion optimization\, and profitable growth. \n \n*Please note that you will receive an email with the link to join this webinar upon registering and before the session. If you do not receive it\, please check your junk mailbox.
URL:https://enterprisecentre.ca/events/e-commerce-holiday-series-paid-customer-acquisition/
CATEGORIES:SBCO,SBCOEvents
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261102T090000
DTEND;TZID=America/Toronto:20261102T133000
DTSTAMP:20261012T202028Z
CREATED:20261003T173534Z
LAST-MODIFIED:20261012T202028Z
UID:22253-1793610000-1793626200@enterprisecentre.ca
SUMMARY:Diversifying Trade through the CKFTA
DESCRIPTION:Join us as we explore the South Korean market & Canada-Korea Free Trade Agreement —discover new trade opportunities and strategic insights.\n\n\nDiversifying Trade through CKFTA \nJoin us at Toronto City Hall – Council Chambers & Members’ Lounge for a dynamic event showcasing the opportunities within this Emerging Market. Dive into a world of business possibilities\, networking with like-minded individuals and exploring the potential of the Canada-Korea Free Trade Agreement (CKFTA) with South Korea. Whether you’re a seasoned entrepreneur or just starting out\, this event is your gateway to expanding your horizons in the Korean market. Don’t miss out on this exciting opportunity!
URL:https://enterprisecentre.ca/events/diversifying-trade-through-the-ckfta/
LOCATION:Toronto City Hall\, 100 Queen St West\, Members Lounge\, Toronto\, ON\, M5H 2N2\, Canada
CATEGORIES:SBCO,SBCOEvents
ATTACH;FMTTYPE=image/jpeg:https://enterprisecentre.ca/wp-content/uploads/2026/10/148d5ea62c5ca8dc73cba5393a8c7b0e-KbjfdR.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261102T110000
DTEND;TZID=America/Toronto:20261102T123000
DTSTAMP:20261012T202028Z
CREATED:20261003T173539Z
LAST-MODIFIED:20261012T202028Z
UID:22255-1793617200-1793622600@enterprisecentre.ca
SUMMARY:Entrepreneur Essentials:  Business Plan Writing Tips
DESCRIPTION:Join the VBEC team for a group session on business plan writing tips.
URL:https://enterprisecentre.ca/events/entrepreneur-essentials-business-plan-writing-tips-8/
CATEGORIES:SBCO,SBCOEvents
ATTACH;FMTTYPE=image/jpeg:https://enterprisecentre.ca/wp-content/uploads/2026/03/44ab4f99fdf69111a7609141e41f70c9-sQMZUV.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261102T120000
DTEND;TZID=America/Toronto:20261102T133000
DTSTAMP:20261012T202028Z
CREATED:20261008T190534Z
LAST-MODIFIED:20261012T202028Z
UID:22332-1793620800-1793626200@enterprisecentre.ca
SUMMARY:E-Commerce Holiday Series: Offer Strategy
DESCRIPTION:Learn to create compelling holiday offers\, protect your margins\, increase order value and get your offers seen for a smooth launch.\n\n\nThis workshop is Part 3 of our E-Commerce Holiday Readiness Series. \nAbout the workshop: \nThe holiday rush is the biggest opportunity of the year for ecommerce businesses\, but a poorly planned offer can drain your margins without moving the needle. This practical workshop will help you design a holiday offer with a clear purpose\, protect your profits\, and make sure the right customers actually see it. \nWhether you’re planning your first holiday promotion or want to get more out of the ones you already run\, you’ll leave with a clear\, ready-to-launch offer plan for your business. \nWhat you’ll learn \n\nSet Your Goal: Decide what the offer needs to achieve: attract customers\, grow orders\, encourage repeat purchases or move inventory.\nChoose the Right Offer: Compare offers like discounts\, bundles\, free gifts with purchase\, shipping incentives. Show how each can support different goals and increase average order value.\nProtecting Margins: Check product costs\, discounts\, shipping and fulfilment. Establish minimum spends\, exclusions and limits.\nActivity: Guided exercise to help participants workshop the products\, offer\, timing and terms. Review a few participant examples.\nGetting Your Offer Seen: Make it visible on the website\, send a clear email sequence and create social content that demonstrates its value. Briefly cover partners and paid promotion\, where appropriate.\nQ&A/Checklist: Answer questions and recap\n\nHands-on activity \nYou’ll work through a guided exercise to build out your own offer\, including the products\, offer type\, timing and terms. We’ll review a few participant examples together so you can see how others are approaching their holiday plans. \nWrap-up \nWe’ll finish with an open Q&A and a launch checklist to help you prepare for a smooth rollout. \nWho should attend \nEcommerce business owners and team members responsible for planning holiday promotions\, marketing or online sales. \n \n*Please note that you will receive an email with the link to join this webinar upon registering and before the session. If you do not receive it\, please check your junk mailbox.
URL:https://enterprisecentre.ca/events/e-commerce-holiday-series-offer-strategy/
CATEGORIES:SBCO,SBCOEvents
ATTACH;FMTTYPE=image/jpeg:https://enterprisecentre.ca/wp-content/uploads/2026/10/5f90a5ddd0426445f41a4d9404bac0d9-dffmRm.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261103T100000
DTEND;TZID=America/Toronto:20261103T140000
DTSTAMP:20261012T202028Z
CREATED:20261004T175052Z
LAST-MODIFIED:20261012T202028Z
UID:22267-1793700000-1793714400@enterprisecentre.ca
SUMMARY:BEC Start-up Stream
DESCRIPTION:No matter where you are in your entrepreneurial journey\, we have a program designed to help you take the next step.\n\n\nEvery business has a next step.\nJoin BEC’s new Growth Streams and discover the tools\, resources\, and community that will help you get there.\nTopics to be covered this session:\n\nIdeation\nValidation\nMarket Research\n\nGrowing a business isn’t a one-size-fits-all journey. \nThe challenges of launching a new idea are very different from those of hiring employees\, scaling operations\, or preparing for succession. That’s why BEC is introducing the Start-up Stream Program—a strategic series of entrepreneur-focused learning pathways designed to provide the right support at the right stage of business. \nWhether you’re validating your first business idea\, building momentum with consistent revenue\, scaling your team\, or planning your exit strategy\, BEC’s Growth Streams connect you with practical workshops\, resources\, and a network of entrepreneurs facing similar challenges. \n \nStart-up Stream\nWho it’s for: \n\nEntrepreneurs with a Minimum Viable Product (MVP) developed or nearing completion\nFounders who have identified a clear market problem and are ready to build a sustainable business.
URL:https://enterprisecentre.ca/events/bec-start-up-stream/
LOCATION:Brampton Entrepreneur Centre + Co-working Space\, 41 George Street South\, Brampton\, ON\, L6Y 2E1\, Canada
CATEGORIES:SBCO,SBCOEvents
ATTACH;FMTTYPE=image/jpeg:https://enterprisecentre.ca/wp-content/uploads/2026/10/672d832cb073f26f3c4bb1fe79866ff4-AmBcvd.jpg
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BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261104T130000
DTEND;TZID=America/Toronto:20261104T140000
DTSTAMP:20261012T202028Z
CREATED:20261008T190536Z
LAST-MODIFIED:20261012T202028Z
UID:22334-1793797200-1793800800@enterprisecentre.ca
SUMMARY:Simplify\, Sell & Scale: Digital Banking and Payment Solutions
DESCRIPTION:Brought to you by Small Business Centres Ontario (SBC Ontario)\, in partnership with TD Bank\n\n\nSmall Business Centres Ontario (SBC Ontario)\, the provincial membership network representing Ontario Small Business Advisory Centre (OSBAC) offices across Ontario\, is pleased to present this informative webinar in partnership with TD Bank. \nSmall business owners need simple\, efficient tools that make it easier to manage their finances\, accept payments\, serve customers\, and focus on growing their business. \nJoin TD Bank for this practical webinar highlighting digital solutions designed to help entrepreneurs simplify two important areas of running a business: business banking and accepting customer payments. \nThe session will introduce TD Easy Apply\, an online platform that enables eligible entrepreneurs to initiate a business account application online\, 24/7\, using a mobile device\, tablet\, or computer. \nParticipants will also learn about TD Merchant Solutions and Clover\, an integrated commerce platform that brings together point-of-sale technology\, payment processing\, e-commerce capabilities\, and business management tools. \nWhat You’ll Learn \nParticipants will learn how these solutions can help them: \n\nSimplify the process of getting started with business banking\nAccept payments in-store\, online\, and on the go\nIntegrate point-of-sale\, payments\, and business management tools\nStreamline day-to-day business operations\nAccess information and insights to support informed business decisions\nExplore scalable solutions for retail\, restaurant\, service-based\, and other small businesses
URL:https://enterprisecentre.ca/events/simplify-sell-scale-digital-banking-and-payment-solutions/
LOCATION:Zoom
CATEGORIES:SBCO,SBCOEvents
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261104T150000
DTEND;TZID=America/Toronto:20261104T160000
DTSTAMP:20261012T202028Z
CREATED:20261008T190549Z
LAST-MODIFIED:20261012T202028Z
UID:22336-1793804400-1793808000@enterprisecentre.ca
SUMMARY:Team Toronto Trade Mission to the IEFA Conference Paris – Info Session
DESCRIPTION:Join us for an info session to explore global growth at IEFA Conference of Paris '26 with Team Toronto. Showcase your business & gain leads!\n\n\nAre you a Toronto business looking to expand into international markets and connect with global industry leaders? Join our online information session to learn how you can participate in the upcoming Team Toronto Trade Mission to IEFA Conference of Paris. \n \nFrom December 16-18\, 2026\, Team Toronto will join the IEFA Conference of Paris with an additional day beyond the conference of curated side activations designed to support trade diversification objectives and further enrich the delegate experience. This mission convenes business\, government\, and innovation decision makers from around the globe and is centered primarily on the exceptional networking opportunities that will be available throughout the event. Your complimentary 2-day conference pass will grant you access to networking events\, panel discussions\, keynote addresses\, and more. \n \nWith CETA supporting Canada–EU trade and 200+ Canadian companies operating subsidiaries in France\, Toronto companies have an opportunity to diversify their markets and build new commercial relationships across France and the broader European Union. Attendees should expect to gain international visibility\, generate qualified leads\, and explore new partnerships and markets in France\, Europe\, and beyond! \nDon’t miss this opportunity to discover how you can take part in this global event and showcase your business on the world stage. \nThis info session is brought to you in partnership with the International Economic Forum of the Americas (IEFA)\, Business France and the Toronto Business Development Centre.
URL:https://enterprisecentre.ca/events/team-toronto-trade-mission-to-the-iefa-conference-paris-info-session/
CATEGORIES:SBCO,SBCOEvents
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261105T093000
DTEND;TZID=America/Toronto:20261105T110000
DTSTAMP:20261012T202028Z
CREATED:20261006T183549Z
LAST-MODIFIED:20261012T202028Z
UID:22296-1793871000-1793876400@enterprisecentre.ca
SUMMARY:AI Chats: Prompting & Practical Value
DESCRIPTION:Building Productivity Through Better Communication: Once business owners understand AI\, next is learning how to communicate with it.\n\n\nArtificial intelligence is changing how businesses market\, communicate\, create content\, serve customers\, and improve productivity. Many business owners feel overwhelmed\, unsure where to start\, or hesitant to ask questions. \nThe AI Peer Circle is a facilitated learning community for entrepreneurs\, business owners\, service providers\, and professionals who want to explore AI together in a practical\, judgment-free environment. This is not a traditional workshop\, it’s not a sales event and it is in person. \nWe will learn through discussion\, peer experiences\, live demonstrations\, and hands-on activities based on real business challenges. Every session has a focus on practical application\, collaborative problem-solving\, and peer-to-peer knowledge sharing. \nThe goal is to learn new AI skills\, tools resources\, make business connections and increase your confidence in AI. \nWe start with a series of 3\, however\, the intent is to continue exploring emerging AI tools\, best practices\, case studies\, and business opportunities. \nPrompting & Practical Value \nBuilding Productivity Through Better Conversations \nOnce business owners understand AI\, the next step is learning how to communicate effectively with it. This session focuses on getting better results through better prompting and practical business applications. \nParticipants Will Explore: \n\nAnatomy of an effective prompt\nRole\, context\, objective\, and constraints\nPrompt frameworks anyone can use\nCommon prompting mistakes\nHow to verify AI-generated content\nReducing hallucinations and misinformation\n\nLive Working Session: Participants work on real business challenges such as: \n\nWriting social media content\nCreating marketing plans\nDrafting emails\nImproving customer communications\nGenerating business planning ideas\nResearching competitors or markets\n\nPeer Circle Discussion: \n\nWhat’s working?\nWhat isn’t?\nWhat surprised participants?\nWhich prompts produced the best results?\n\nAction Outcome: Every participant leaves with a customized AI prompt toolkit relevant to their business. \nAbout the Presenter: \nPushparaj is a Global Learning Strategist and AI Governance Consultant with two decades of experience spearheading global IT training\, development\, and knowledge management platforms. His professional journey includes leadership tenures at CMC\, Hewlett-Packard\, Agilent\, Cisco Systems\, HCL Technologies\, and Identity Digital. He is currently the founder of Advisia\, an AI consulting firm\, where he serves as an AI Governance Consultant. \nHis long-standing passion for emerging learning technologies — spanning AI\, Blockchain\, and Immersive Learning — has increasingly turned toward meeting the needs of the fast-evolving AI industry\, where he now focuses on building responsible AI development and governance practices that help organizations innovate with confidence and accountability. \nBeyond his corporate leadership\, Pushparaj is deeply committed to community service\, having previously served as President of SVDP\, a Catholic charitable organization. Building on that leadership experience\, he founded and currently manages “The Enablers\,” a non-profit dedicated to advancing poverty alleviation and education initiatives. \n 
URL:https://enterprisecentre.ca/events/ai-chats-prompting-practical-value/
LOCATION:Durham Region HQ Oshawa Room\, 605 Rossland road East\, Whitby\, ON\, L1N6A3\, Canada
CATEGORIES:SBCO,SBCOEvents
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BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261105T100000
DTEND;TZID=America/Toronto:20261105T123000
DTSTAMP:20261012T202028Z
CREATED:20261006T183549Z
LAST-MODIFIED:20261012T202028Z
UID:22298-1793872800-1793881800@enterprisecentre.ca
SUMMARY:BEC Start-up Stream
DESCRIPTION:No matter where you are in your entrepreneurial journey\, we have a program designed to help you take the next step.\n\n\nEvery business has a next step.\nJoin BEC’s new Growth Streams and discover the tools\, resources\, and community that will help you get there.\nTopics to be covered this session:\n\nSales & CRM Systems\n\nGrowing a business isn’t a one-size-fits-all journey. \nThe challenges of launching a new idea are very different from those of hiring employees\, scaling operations\, or preparing for succession. That’s why BEC is introducing the Start-up Stream Program—a strategic series of entrepreneur-focused learning pathways designed to provide the right support at the right stage of business. \nWhether you’re validating your first business idea\, building momentum with consistent revenue\, scaling your team\, or planning your exit strategy\, BEC’s Growth Streams connect you with practical workshops\, resources\, and a network of entrepreneurs facing similar challenges. \n \nStart-up Stream\nWho it’s for: \n\nEntrepreneurs with a Minimum Viable Product (MVP) developed or nearing completion\nFounders who have identified a clear market problem and are ready to build a sustainable business.
URL:https://enterprisecentre.ca/events/bec-start-up-stream-2/
LOCATION:Brampton Entrepreneur Centre + Co-working Space\, 41 George Street South\, Brampton\, ON\, L6Y 2E1\, Canada
CATEGORIES:SBCO,SBCOEvents
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261105T120000
DTEND;TZID=America/Toronto:20261105T130000
DTSTAMP:20261012T202040Z
CREATED:20261006T183552Z
LAST-MODIFIED:20261012T202040Z
UID:22300-1793880000-1793883600@enterprisecentre.ca
SUMMARY:Entrepreneurship 101: Marketing Lab
DESCRIPTION:Learn how to strategically reach your target audience and keep customers coming back with the appropriate marketing channels to drive sales.\n\n\nEntrepreneurship 101: Marketing Lab \nUnlock the secrets of effective marketing in this hands-on\, interactive workshop designed for entrepreneurs and small business owners. Discover how to identify your target audience\, and develop marketing strategies that resonate and drive results. Through real-world examples\, practical exercises\, and expert insights\, participants will learn to: \n\nUnderstand how to get to know their target audience\nDraft a customer persona\nKnow the channels that best suit their audience
URL:https://enterprisecentre.ca/events/entrepreneurship-101-marketing-lab/
LOCATION:VentureNorth\, Lower Level Board Room\, 270 George Street North\, Peterborough\, ON\, K9J 3H1\, Canada
CATEGORIES:SBCO,SBCOEvents
ATTACH;FMTTYPE=image/jpeg:https://enterprisecentre.ca/wp-content/uploads/2026/02/cf47bf3f07522972b2a3d77168d161c8-z4k4ZY.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261105T120000
DTEND;TZID=America/Toronto:20261105T130000
DTSTAMP:20261012T202040Z
CREATED:20261006T183552Z
LAST-MODIFIED:20261012T202040Z
UID:22301-1793880000-1793883600@enterprisecentre.ca
SUMMARY:Protecting Your Business in an AI World
DESCRIPTION:Learn why it is essential for safeguarding your company's data\, assets\, and reputation\n\n\nJoin us virtually for our upcoming talk\, Protecting Your Business in an AI World. This interactive session is designed for small business on Thursday November 5th at 12pm.  \nAs artificial intelligence advances\, businesses face unique dual threats: employees accidentally leaking proprietary information through public tools\, and malicious actors using weaponized AI to launch highly sophisticated cyberattacks. \nThis session is for owners and teams looking to take a proactive\, accessible approach to cybersecurity. No technical background is required.  \nParticipants will leave with a better understanding of practical\, easy-to-implement strategies to protect their business:  \n\nAuditing key business assets \nSecuring devices\, networks and accounts \nPlanning for backups and cyber incidents \nReviewing trusted resources to stay informed\n\nPresented by Dmitri Pasricha – Founder and Cyber Security Coach at TechSet. With over 18 years of experience across global technology roles\, Dmitri has supported local non-profits to Fortune 500 executives in navigating evolving digital risks. Known for simplifying complex cybersecurity concepts\, Dmitri focuses on helping individuals\, families and businesses build digital peace of mind\, without the jargon.
URL:https://enterprisecentre.ca/events/protecting-your-business-in-an-ai-world/
CATEGORIES:SBCO,SBCOEvents
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261105T130000
DTEND;TZID=America/New_York:20261105T143000
DTSTAMP:20261012T202041Z
CREATED:20261006T183553Z
LAST-MODIFIED:20261012T202041Z
UID:22303-1793883600-1793889000@enterprisecentre.ca
SUMMARY:Business Planning Launchpad Series (1 of 4): Ideation and Market Research
DESCRIPTION:Business Planning Launchpad Series – Ideation: validating business idea\, vision\, mission and market research to test business assumptions
URL:https://enterprisecentre.ca/events/business-planning-launchpad-series-1-of-4-ideation-and-market-research-8/
CATEGORIES:SBCO,SBCOEvents
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20261110T100000
DTEND;TZID=America/Toronto:20261110T150000
DTSTAMP:20261012T202041Z
CREATED:20261011T200544Z
LAST-MODIFIED:20261012T202041Z
UID:22378-1794304800-1794322800@enterprisecentre.ca
SUMMARY:BEC Start-up Stream
DESCRIPTION:No matter where you are in your entrepreneurial journey\, we have a program designed to help you take the next step.\n\n\nEvery business has a next step.\nJoin BEC’s new Growth Streams and discover the tools\, resources\, and community that will help you get there.\nTopics to be covered this session:\n\nIdeation\nValidation\nMarket Research\n\nGrowing a business isn’t a one-size-fits-all journey. \nThe challenges of launching a new idea are very different from those of hiring employees\, scaling operations\, or preparing for succession. That’s why BEC is introducing the Start-up Stream Program—a strategic series of entrepreneur-focused learning pathways designed to provide the right support at the right stage of business. \nWhether you’re validating your first business idea\, building momentum with consistent revenue\, scaling your team\, or planning your exit strategy\, BEC’s Growth Streams connect you with practical workshops\, resources\, and a network of entrepreneurs facing similar challenges. \n \nStart-up Stream\nWho it’s for: \n\nEntrepreneurs with a Minimum Viable Product (MVP) developed or nearing completion\nFounders who have identified a clear market problem and are ready to build a sustainable business.
URL:https://enterprisecentre.ca/events/bec-start-up-stream-3/
LOCATION:Brampton Entrepreneur Centre + Co-working Space\, 41 George Street South\, Brampton\, ON\, L6Y 2E1\, Canada
CATEGORIES:SBCO,SBCOEvents
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END:VEVENT
END:VCALENDAR