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X-WR-CALNAME:Small Business Enterprise Centre
X-ORIGINAL-URL:https://enterprisecentre.ca
X-WR-CALDESC:Events for Small Business Enterprise Centre
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DTSTART;TZID=America/Toronto:20260514T120000
DTEND;TZID=America/Toronto:20260514T130000
DTSTAMP:20260514T154855Z
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UID:20351-1778760000-1778763600@enterprisecentre.ca
SUMMARY:Attracting Gen Z Customers
DESCRIPTION:Learn how to attract and engage Gen Z customers by using humour\, authenticity\, and community-driven content. Hosted by local Sudbury food blogger Flaneusse Eats\, who has built an audience of over 27K followers on TikTok\, this session explores how relatable content\, storytelling\, and local connection can help businesses reach and maintain a younger generation of customers.
URL:https://enterprisecentre.ca/events/attracting-gen-z-customers/
LOCATION:MS Teams
CATEGORIES:SBCO,Webinars
ATTACH;FMTTYPE=image/png:https://enterprisecentre.ca/wp-content/uploads/2026/04/3-scaled-HxmLNv.png
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BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260519T100000
DTEND;TZID=America/Toronto:20260519T110000
DTSTAMP:20260519T170408Z
CREATED:20260425T051948Z
LAST-MODIFIED:20260519T170408Z
UID:20266-1779184800-1779188400@enterprisecentre.ca
SUMMARY:Digital Discovery Series: Unlock SEO Success
DESCRIPTION:Search engines don’t stand still\, and neither should your SEO strategy. What worked a year ago may no longer drive traffic or conversions. From changing search algorithms and new user expectations to the rise of AI-driven search experiences\, marketers need to rethink how they optimize for visibility\, engagement\, and results. This webinar cuts through the noise to focus on what’s actually changed in SEO\, what matters now\, and how to adapt your strategy. You’ll leave with practical insights you can apply immediately\, without chasing trends or relying solely on automation. \nAttendees will leave with knowing how to: \n? Understand the shifts in SEO\, including AEO\, AIO\, SXO\, GEO\, and traditional SEO changes \n? Identify what “search-optimized content” means and how to create it for modern audiences \n? Recognize how user experience and engagement metrics affect search rankings \n? Apply new SEO best practices across website design\, content strategy\, and multi-channel campaigns. ? \n  \nHosted by Enterprise Renfrew County in partnership with Renfrew County Community Futures Development Corporation\, which is funded by the Federal Economic Development Agency for Southern Ontario (FedDev Ontario).  Sponsored by the Town of Petawawa\, Township of Laurentian Valley\, Perri-Rae Boell & Associates Inc.\, Northern Credit Union\, and City of Pembroke. This webinar is delivered locally by Enterprise Renfrew County and funded in partnership with the Government of Ontario. Registration data may be shared with sponsors/partners for outcomes reporting purposes.
URL:https://enterprisecentre.ca/events/digital-discovery-series-unlock-seo-success-2/
LOCATION:MS Teams
CATEGORIES:SBCO,Seminars / Workshops
ATTACH;FMTTYPE=image/png:https://enterprisecentre.ca/wp-content/uploads/2026/04/Digital-Discovery-Series-May-19-SEO-nVlNWM.png
ORGANIZER;CN="Enterprise Renfrew County":MAILTO:csadler@countyofrenfrew.on.ca
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BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260526T100000
DTEND;TZID=America/Toronto:20260526T110000
DTSTAMP:20260526T184853Z
CREATED:20260426T053510Z
LAST-MODIFIED:20260526T184853Z
UID:20284-1779789600-1779793200@enterprisecentre.ca
SUMMARY:Digital Discovery Series: Google Ad Basics
DESCRIPTION:Do you want your business to show up when people search on Google? This beginner-friendly webinar will introduce the basics of Google Ads and how it helps businesses get found online. We’ll explain what Google Ads is\, how it works\, and how businesses use it to reach people who are already searching for their products or services. You’ll also learn the simple steps to set up your first ad and what to expect when you start advertising.Learning Objectives By the end of this webinar\, participants will be able to:? Describe what Google Ads is and how it works within Google search results. \n? Explain how businesses use Google Ads to reach potential customers online. \n? Identify the basic components of a Google Ads campaign\, including keywords and ads. \n? Outline the initial steps required to begin creating and running a Google Ads campaign.  \nHosted by Enterprise Renfrew County in partnership with Renfrew County Community Futures Development Corporation\, which is funded by the Federal Economic Development Agency for Southern Ontario (FedDev Ontario).  Sponsored by the Town of Petawawa\, Township of Laurentian Valley\, Perri-Rae Boell & Associates Inc.\, Northern Credit Union\, and City of Pembroke. This webinar is delivered locally by Enterprise Renfrew County and funded in partnership with the Government of Ontario. Registration data may be shared with sponsors/partners for outcomes reporting purposes.
URL:https://enterprisecentre.ca/events/digital-discovery-series-google-ad-basics-2/
LOCATION:MS Teams
CATEGORIES:SBCO,Seminars / Workshops
ATTACH;FMTTYPE=image/png:https://enterprisecentre.ca/wp-content/uploads/2026/04/Digital-Discovery-Series-May-26-Google-Ads-zol4AP.png
ORGANIZER;CN="Enterprise Renfrew County":MAILTO:csadler@countyofrenfrew.on.ca
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BEGIN:VEVENT
DTSTART;TZID=America/Toronto:20260528T120000
DTEND;TZID=America/Toronto:20260528T130000
DTSTAMP:20260528T212639Z
CREATED:20260430T065033Z
LAST-MODIFIED:20260528T212639Z
UID:20360-1779969600-1779973200@enterprisecentre.ca
SUMMARY:Social Media for Beginners
DESCRIPTION:Need help with your business social media accounts? This beginner-friendly session covers the essentials to get you started with confidence. We’ll walk through how to create business accounts on Facebook and Instagram\, with a brief introduction to LinkedIn and TikTok. Hosted by our internal staff member\, Raphy Mckiddie (Business Information and Marketing Officer)\, learn what to post first\, how to write a compelling bio\, and simple tips to create posts that attract attention and boost engagement.
URL:https://enterprisecentre.ca/events/social-media-for-beginners/
LOCATION:MS Teams
CATEGORIES:Business Basics,SBCO
ATTACH;FMTTYPE=image/png:https://enterprisecentre.ca/wp-content/uploads/2026/04/4-scaled-eeVNWi.png
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