Entrepreneurship 101: Market Ready – Idea Validation
September 24 @ 12:00 PM - 1:00 PM

Have a great business idea? Explore market research strategies and learn how to test it before investing too much time and money.
In this workshop, you’ll explore the 4 Rights of validation.
You’ll learn strategies to research your market, understand your competition, identify potential customers, gather real feedback, and clearly communicate your idea to others.
Outcomes
- Use the 4 Rights framework to assess and strengthen your business idea.
- Learn market research and customer validation strategies to gather real proof of interest.
- Build confidence talking about your idea and asking potential customers for feedback and commitment.
