Marketing Your Business for Beginners and Solopreneurs

June 17 @ 12:00 PM - 1:00 PM

Learn the quick and simple marketing hacks that can keep your business visible without sucking up all your time.

30 Minutes or Less (a Week): A Roadmap to Marketing Your Business for Beginners and Solopreneurs

Do you have time for marketing? Or is marketing the to-do that gets bumped, pushed off, or hidden away until you realize you’re not generating enough business? What if it only took 30 minutes a week? In this talk, we’ll look at how to do just that, sharing actionable to-dos you can complete on your own in as little as 30 minutes (or less) per week. You’ll leave with a marketing toolkit (e.g., resources and strategies) plus a four-week plan to get started that includes building (or improving) a website, creating a Google Business Profile, social media marketing, and Google Ads.

The 4-Week Plan You’ll Leave With:

Beginner Toolkit: marketing (and other) tools that will save you time and help you get started.
Week 1: Building (or improving) your website—how to create a website that works, quickly.
Week 2: Google Business Profiles 101—why they’re important, how they work, and how to create yours.
Week 3: Social media marketing—what really works, how to get started, and how to keep going.
Week 4: Paid ads and measuring success—how to start a Google Ads campaign; how to measure the success of all you’ve done so far.
Questions

This workshop is facilited by Marco Muzzi of Wallace & Moody. As both a small business owner and a marketer, Marco knows the challenges and the tricks of marketing businesses with limited time and resources. This brother and sister duo have been working with businessess across Ontario. Based in Owen Sound, Marco is uniquely positioned to help rural small business with all their marketing needs.